As the last-ever domestic large-scale international auto show of the year, the Guangzhou Auto Show has always been an industry event that promises to come back and look forward to the coming year. This year's Guangzhou Auto Show is no exception. Each car company has high-profile announcements of transcripts, and expressed satisfaction with this year's results and expectations for the next year's auto market.
It is reported that as the growth rate of domestic automobile production and sales in 2011 and 2012 fell from 30% in 2010 to a low point, at the end of last year, the automotive industry was not optimistic about the prospects for market development this year, but as time went by, The development of the automotive market exceeded the industry's expectations, making performance-sensitive car companies smell the opportunity to re-strengthen.
“2013 was the year in which Changan Ford fully broke out. From January to October, the sales volume of the entire system reached 536,421 units, which is a year-on-year increase of 68% compared to the overall growth rate of 14% in the Chinese auto industry. We believe that Chang’an Ford This growth will continue, and new sales records will be created in 2013. “Ma Ruilin, president of Chang’an Ford, confidently made the above statement on the first day of the Guangzhou Auto Show.
Prior to this, Shenlong Company, which had been tepid in the Chinese market, also ushered in full-scale development this year. In addition to Dongfeng Peugeot's sales target set at the beginning of this year, Dongfeng Citroen will also set a new sales record this year. According to Wang Tao, deputy general manager of Dongfeng Citroen, in 2013, as the beginning of the “Dragon C planâ€, Dongfeng Citroen currently sold more than 236,000 vehicles, an increase of 23.5% year-on-year.
In terms of self-owned brands, Wu Song, general manager of GAC Passenger Vehicles, told Beijing Commercial Daily that in the first 10 months of this year, the sales volume of Chuanyu has reached 62,000 units, which is expected to exceed its mandate. The annual sales volume exceeded 80,000 units.
In addition, although the growth rate of the luxury car market has experienced a significant decline in the first quarter of this year, with the market picking up, the domestic market has once again become a cash cow for luxury brands. The three German luxury cars continued to maintain rapid growth. The total sales volume of Audi and BMW in the first 10 months increased by more than 20%. Mercedes-Benz also performed well. Second and third-tier luxury brands also achieved good sales results. According to General Manager Dai Lei of Infiniti China, Infiniti has performed well in the Chinese market this year, accumulating sales of 12,831 vehicles from January to October, a 32% increase year-on-year, and achieving strong growth for eight consecutive months.
This year's good performance of the transfer of various car prices full confidence in the car market next year. According to Ma Ruilin, before 2015 Ford plans to launch 15 new products in the Chinese market. Chang'an Ford will also introduce 20 new engines and transmissions before 2015 to upgrade the powertrain system of its products.
Wu Shi, general manager of FAW-VW Audi Sales Division, also stated that he is cautiously optimistic about the auto market next year. “From the point of view of the entire market, high-end cars in China’s auto market currently account for 9%, but developed countries often account for as high as 10%-15%, so China’s potential for high-end car market in the future is still very large,†said Shih.
Out of favor for the auto market next year, Dai Lei said that the long wheelbase versions customized for Chinese consumers, the Infiniti Q50 and QX50, will be made domestically by the end of next year, and the number of dealer networks will also be increased to 80 by the end of next year.
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